Digital Content
Client: Crabbie’s Ginger Beer
Agency: 360PR+
Role: Art Director & Designer
With less than 3 seconds to captivate an audience on social media these days, graphics need to be bold to stand out. Crabbie's Ginger Beer is a brand that likes to have a good time, drink responsibly and make a statement. The crisp palette paired with in-your-face typography emphasizes that its cool to be different. You like what you like, and the bold honesty brings home the brand's manifesto, along with a case of Crabbie's, if your lucky.